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Marketing Plan
The HB Roswell Way
  • The main source of buyers comes from the local MLS
  • Allows all agents in Miami to easily find your property
International Efforts
  • International broker affiliate network e-mail campaign
  • Worldproperties.com
-Run by largest int’l property consortium
-Accessed by real estate agents and buyers from 28+ countries
-Realtor.com showcase enhanced listings

  • #1 web site for real estate in the world
  • 5 million unique users each month
  • Buyers 9 times more likely to buy a home they purchase on the internet than in a newspaper
  • Enhanced listings offers multiple photos and additional info to buyer


-Miami area Condo directory site with up-to-date IDX sale information





-E-mail blast to all area Real Estate Agents

  • AMost buyers are brought by OTHER agents
  • E-mail blast targets those agents that are most likely to bring a buyer
-Syndication throughout web
  • Gain exposure on dozens of real estate web sites

-Professional Building and Unit Photos

-Community Fliers and/or Postcards
  • Targets community visitors and residents

-Virtual and Video Tours

  • Allow buyers to view your unit with 360 degree views.
  • Improves listing viewing rate
  • Placed on MLS, Realtor.com and more

-Open Houses
  • Advertised in multiple media sources
ways HB Roswell Realty is better
  1. Exceptional online presence (including ownership of www.condoblackbook.com), which brings significant exposure and strong international access
  2. All of our agents sign our pledge. You can trust that you are working with true professionals.
  3. Staff of specialized professionals for each step of the process -- from marketing to contracts, inspections, lending and closing -- to ensure that knowledgeable people who also have the time to dedicate to make things right.